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AI Transparency & Disclosure Statement

At MargariteBloom.com , we are committed to transparency, authenticity, and responsible innovation. We use Artificial Intelligence ("AI") and other digital technologies to support certain aspects of our business, including content creation, marketing, design, and customer communications. This page explains how AI may be used across our website, products, advertising, email communications, and social media channels.

Our goal is to ensure that customers understand when AI has contributed to content they view while maintaining accuracy, accountability, and human oversight.

Our Principles

We use AI in accordance with the following principles:

  • Transparency: We seek to provide appropriate disclosures regarding AI-generated or AI-assisted content where required by applicable law or where we determine such disclosures would be helpful to consumers.
  • Human Oversight: AI-assisted content is subject to human review before publication whenever appropriate. There is no guarantee of perfect human review.
  • Accuracy: We seek to ensure that product information, specifications, pricing, and other factual statements are accurate and not misleading.
  • Responsibility: We do not intentionally use AI to deceive, manipulate, or misrepresent products, services, individuals, or customer experiences.
  • Privacy and Security: We implement reasonable measures to protect personal information and use reputable service providers when utilizing AI technologies.

How We Use AI

Website Content

We may use AI tools to assist with the creation, editing, summarization, translation, formatting, or optimization.

AI-generated or AI-assisted content may be reviewed, edited, supplemented, or approved by members of our team before publication.

Email Communications

We may use AI to assist in the creation of:

  • Product announcements
  • Images
  • Visual assets and graphics

Where AI-generated or materially AI-modified imagery is used in email marketing, we may provide disclosures where appropriate and practical under applicable law and industry standards.

Social Media Content

Our social media channels may include content that has been created, enhanced, edited, or partially generated using AI technologies, including:

  • Images
  • Graphics
  • Illustrations
  • Videos
  • Captions
  • Marketing

Where appropriate, AI-generated or AI-assisted content may be identified through disclosures, labels, hashtags, platform tools, metadata, or other reasonable methods of notification.

AI-Generated and AI-Assisted Images

We may use AI technologies to create or enhance visual content appearing on:

  • Our website
  • Product pages
  • Email campaigns
  • Social media platforms

Such content may include:

  • Backgrounds
  • Lifestyle scenes
  • Artistic renderings
  • Concept imagery
  • Marketing graphics
  • Composite images

Where AI has materially contributed to the creation of an image, we may disclose this through labels such as:

  • "AI-Generated"
  • "AI-Assisted"
  • "Digitally Created"
  • "Created with Artificial Intelligence"

or similar language.

Models, People, and Lifestyle Imagery

We use a combination of:

  • Real human models
  • Professional photography
  • Digitally enhanced photography
  • AI-generated or synthetic models
  • Composite imagery combining real and AI-generated elements

When an image contains an AI-generated or synthetic model, or when a person's appearance has been materially created or altered using AI, we may provide a disclosure indicating that the model or image was generated or enhanced using artificial intelligence.

Our use of AI-generated models is intended to support creative expression, diversity, visualization, and marketing efficiency.

We do not intentionally present AI-generated individuals as real people in a manner that would materially mislead consumers.

Product Representation

Our commitment is to accurately represent the products we sell.

While AI may be used to create models, backgrounds, settings, lighting effects, or marketing scenes, we aim to ensure that material product characteristics are not misrepresented.

Product images may include:

  • Real product photography
  • Digitally edited photography
  • AI-assisted enhancements
  • AI-generated marketing environments

However, product descriptions, specifications, dimensions, colors, materials, and features should be verified against the official product information provided on the relevant product page.

Because screen settings, lighting conditions, rendering technologies, and manufacturing variations may affect appearance, actual products may differ slightly from images displayed online.

 

Data Privacy

We recognize the importance of protecting personal information.

When using AI technologies, we seek to:

  • Limit access to personal information to authorized personnel and service providers;
  • Implement reasonable administrative, technical, and organizational safeguards; and

For additional information regarding how personal information is collected, used, stored, and shared, please review our Privacy Policy.

 

We strive to operate in accordance with applicable laws, regulations, and guidance relating to consumer protection, advertising, privacy, and artificial intelligence, including requirements that may apply in jurisdictions where we conduct business.

Nothing on this page should be interpreted as creating rights beyond those provided under applicable law.

As technology and regulatory requirements evolve, our practices and disclosures may change. We may update this statement periodically without prior notice, and the revised version will be posted on this page with an updated effective date.

Questions or Concerns

If you have questions regarding our use of Artificial Intelligence, believe an AI-related disclosure is missing or inaccurate, or would like additional information about content published, please contact us at:

care@margaritebloom.com

We value transparency and welcome feedback regarding our use of AI technologies.